Data & AI for Business

How CHANEL transforms its operations through Data with Equancy

May 17, 2022 | 8:00 AM - 8:15 AM


After data has proven its value in the fields of Digital, CRM and Marketing, CHANEL has called on Equancy as part of its new "Data science & advanced analytics" in-house service offering to harness the power of data to improve its operational activities. Yankel Ducret, CHANEL's European Advanced Analytics & Data Science Manager, and Hervé Mignot, Equancy's Associate Director of Data Science, talk about this transformation and the use cases that are improving its operational processes.

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