Data & AI for Business



Artefact is a new generation of data services company, specialising in data consulting and data marketing, dedicated to transforming data into business impact and tangible results across the entire value chain of organisations. Artefact offers a comprehensive range of data-driven solutions designed to meet today’s clients’ specific needs to bring the consumer at the heart of business strategies. Artefact strives to reach its clients’ objective via a business-centric approach that is built upon data expertise. We are a connected independent global network, covering Europe, Asia, LATAM and Africa through our direct network, and we partner with Global Tiers 1 brands such as Samsung, L’Oreal, or Sanofi all over the world. Our 800+ employees are focused on accelerating digital transformation thanks to a unique mix of company assets: cutting-edge AI technologies, agile methodologies for fast delivery and efficient scalability, and teams of market-leading experts in data science and digital marketing, always working together and focusing on business innovation.

Livres blancs

Yearbook Digital Data Marketing
Facebook Attribution Guidebook


Pierre & Vacances-Data Governance & Data Quality as accelerators in digital marketing and activation
L’Oréal TrendDetection by Artefact: AI solution to analyse market trends by product category

Business cases

L’Oréal Trend Detection: Innovating tomorrow’s products today thanks to AI trend detection by Artefact.
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SANOFI: Driving Digital Transformation With Precision Marketing‌
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MAIF| Segmentation Marketing: Artificial Intelligence to Enhance Insurance Customer Understanding
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