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Plenary
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HUBDAY Data & AI for Business 2022
Mardi 17 mai
Mercredi 18 mai
Plenary
(22)
Masterclass
(12)
May 17th
7:20 am
-
7:40 am
[Opening Keynote] Best practices in small data: adopting a data culture in the company
EV
Emmanuel
Vivier
HUB Institute
Co-Founder
May 17th
7:40 am
-
7:50 am
Data at Bel, a real marketing performance lever
BG
Béatrice
Grenade
Groupe Bel
Chief Data & Marketing Transformation Officer
May 17th
7:50 am
-
8:00 am
How has SNCF Connect & Tech positioned data and performance at the heart of its transformation?
AB
Angélique
Bidault-Verliac
SNCF Connect & Tech
Directrice Performance & Data
May 17th
8:00 am
-
8:15 am
How CHANEL transforms its operations through Data with Equancy
YD
Yankel
Ducret
CHANEL
Responsable Europe advanced analytics & data science
HM
Hervé
Mignot
Equancy
Associé en charge de la data science et des technologies
May 17th
8:15 am
-
8:30 am
SMCP: Train the next generation to develop an innovative data strategy designed with and for business challenges
ET
Emilie
Thibault
SMCP
Directrice de domaine
UL
Ulysse
Lirsac
SMCP
Data Warehouse Engineer
May 17th
8:30 am
-
8:40 am
The art of the possible in the data age
TD
Thibault
Delfaud
Tealium
Director Solutions Consulting Western Europe & DACH
May 17th
9:45 am
-
10:00 am
Data as a gas pedal of digital media performance
SG
Sylvain
Goussot
Groupe TF1
VP Distribution & Data
RD
Rafael
Decatoire
SAP
Lead France – Customer Data Management
May 17th
10:00 am
-
10:10 am
What’s the point with data points?
BI
Bénédicte
Ibert
Google
Strategic Insights Manager
May 17th
10:10 am
-
10:20 am
How do Real Madrid & Adobe partner to bring a premium experience to fans around the world?
PC
Paul
Corman
Adobe
Program Manager of Strategic Engagements
GP
Grégoire
Pauty
Adobe
Evangelist & Business Designer
May 17th
10:20 am
-
10:35 am
How Sodexo and Artefact are working together to deploy a global solution for optimizing food procurement?
HA
Henri
Abt
Sodexo
Head of Data Products
ATDLC
Alexandre
Thion de la Chaume
Artefact
Partner
May 17th
10:35 am
-
10:45 am
From touch points to trust points: Build a CX strategy that drives growth
OD
Olivier
Duprey
OneTrust
Senior Solutions Engineer
May 17th
12:00 pm
-
12:20 pm
[Opening Keynote] Best practices in small data: having an omnichannel understanding of the target
EV
Emmanuel
Vivier
HUB Institute
Co-Founder
May 17th
12:20 pm
-
12:30 pm
Data transformation: above all a human story and a team sport!
MO
Matthieu
Olivier
La Banque Postale
Group Chief Data Officer
GC
Guilhem
Cadoret
HUB Institute
Senior content manager
May 17th
12:30 pm
-
12:40 pm
The lost art of decision making: how data is still not guiding our organizations enough (and how to remedy this). Example of customer data.
FZ
Frédéric
Zalma
Treasure Data
Responsable Commercial France
May 17th
12:40 pm
-
12:55 pm
How has geospatial marketing enabled Pickup to gain agility and strengthen their territorial network?
MV
Marine
Vacher
Pickup Services
Directrice Geomarketing
RS
Raphaël
Savy
Alteryx
VP Southern Europe
May 17th
12:55 pm
-
1:10 pm
The 9 pillars of the Data-driven enterprise
PG
Pejman
Gohari
BPI France
Chief Data & Analytics Officer
DB
David
Batut
IBM
Data, AI and Automation Sales Leader
May 17th
2:20 pm
-
2:35 pm
FinTech: between exponential growth and internationalization, how does Libeo facilitate payment in companies thanks to Data?
MB
Marc
Beillevaire
Libeo
Data Engineer
LD
Léa
Daulan
Fivetran
Customer Success Manager France
May 17th
2:35 pm
-
2:50 pm
How Air France uses AI and data to manage and optimize its media mix
HK
Hervé
Kozar
Air France
VP Digital Marketing
SDV
Stanislas
di Vittorio
Wizaly
Fondateur & CEO
May 17th
2:50 pm
-
3:05 pm
Improving on-site engagement and conversion in a multi-brand, multi-country context: continuous monitoring using data
AP
Alexandre
Perruche
Renault Group
Head of Performance & Optimization
OS
Olivier
Stévenin
Fifty-Five
Associate Director
May 17th
3:05 pm
-
3:15 pm
From mass marketing to precision marketing: how Procter & Gamble met the challenge with data
CD
Christophe
Duron
Procter & Gamble
Senior Vice President Sales, Brand Operations & Digital Europe
May 17th
3:15 pm
-
3:25 pm
How to instill an acculturation around Data?
CC
Caroline
Connan
Faurecia
Group Chief Data Officer
May 17th
3:25 pm
-
3:35 pm
[Methodology] How to get insights from your data?
SC
Sahar
Changuel
Société Générale
Senior Data Manager
Practical
Informations
See you from 18 to 20 April 2023 at the Maison de la Mutualité, Paris 5.
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